Super Bowl ad prices fall; still cost millions | West Central Tribune
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Super Bowl ad prices fall; still cost millions

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The economic slump has prices for Super Bowl commercial time falling for only the second time in its history, but it is still the most expensive on television.

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TNS Media Intelligence said Monday that 30-second commercials during next month's Super Bowl on CBS are selling for between $2.5 million and $2.8 million. That's a drop from last year, when ads averaged $3 million on NBC.

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