West Central Tribune names new advertising management team
WILLMAR -- The West Central Tribune announced a management change today in its advertising department, according to Publisher Steve Ammermann.
Kevin Smith has been named advertising director and Jan Queenan has been named assistant advertising director, Ammermann said.
"We are now a multimedia organization that includes print, digital and mobile advertising. This realignment will help us take advantage of the many opportunities that await our business and will provide effective solutions for our customers," Ammermann said.
Smith, of Edwardsburg, Mich., has been the advertising director at Leader Publications in Niles, Mich. The Leaders group publishes two small dailies, three weekly newspapers and two shopper publications in southern Michigan.
"I can't wait to start working with a great organization such as the West Central Tribune and the people of Willmar and west central Minnesota. My family and I are excited to move to Willmar and are eager to get to know the community and the region," Smith said.
"Kevin has an impressive background in sales and marketing. His wealth of experience will be instrumental as we move forward. I'm excited to have him put his skills to work for the West Central Tribune," Ammermann said.
Smith previously worked at the Lansing (Mich.) State Journal's advertising department as a niche product supervisor and as a retail zone sales manager. He has also managed his own direct mail franchise business, worked as an account executive for a Lansing television station, worked as a marketing director for a network radio sales organization and worked as an account executive for an outdoor advertising company.
Queenan of New London has worked in the advertising department at the West Central Tribune for 27 years. She has previously worked as advertising director, assistant advertising director and account executive.
"I'm looking forward to Mr. Smith's leadership, marketing knowledge and experience, all of which will enable us to assist our clients in obtaining their goals," Queenan said.
"Jan has long been a dedicated member of our West Central Tribune team," Ammermann said. "I am happy to have her continue as part of our advertising leadership team."
The West Central Tribune is the leading media company in west central Minnesota. The Tribune's print edition has a daily readership of 43,350.
The newspaper's website wctrib.com averages 1.2 million page views and more than 75,000 unique visitors per month. The newspaper's mobile site averages more than 50,000 page views monthly.
The West Central Tribune is part of Forum Communications Co. of Fargo, N.D. The media company publishes nine daily newspapers and 24 other newspapers in Minnesota, North Dakota, Wisconsin and South Dakota. The company also has television, interactive and printing divisions.
Forum Interactive's website networks include Areavoices.com, Northland outdoors.com, Cars HQ.com, Apartments HQ.com, HomesHQ.com and Agweek.com.