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Dynamic message signs installed in Willmar and Marshall to alert drivers to changing conditions

Dynamic message signs are permanent, electronic signs that can display changeable messages.

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A dynamic message sign located on southbound Highway 71 near Highway 23 in Willmar, Minn. Photo Curtesy of Minnesota Department of Transportation.

WILLMAR — Dynamic message signs have been installed in Willmar and Marshall by the Minnesota Department of Transportation , according to a news release from the department.

Dynamic message signs are permanent, electronic signs that can display changeable messages.

In Willmar, signs are located on northbound U.S. Highway 71 near County Road 39 and southbound 71 near Minnesota Highway 23. In Marshall, a sign is located on eastbound Minnesota Highway 19 near Highway 23.

The $134,000 project was constructed by H & R Construction Company.

The signs will be used to alert drivers to road conditions and adverse weather, such as blizzard warnings, lane or state highway closures, and work zone information. Other possible uses include abducted child alerts, travel times or instructions (e.g., slow down), and traffic safety campaigns.

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However, messages will be limited to ensure drivers do not become desensitized to the signs.

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