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Kelly Boldan commentary: Thank you for supporting your newpaper

Thank you to all the readers of the digital, e-edition and print platforms of the West Central Tribune. We appreciate the loyalty of all of our subscribers and your belief in community journalism. We continue working hard every day to bring stories of interest to you. To continue your support, please subscribe at: wctrib.com/subscribe

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Editor Kelly Boldan editing a West Central Tribune Minute podcast. West Central Tribune photo
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As we head into the prime week of our holiday season, we often reach out to others to thank them for their gift of friendship with a card, a carol, a plate of cookies or a simple thank-you.

The end of the year is also a time to reflect on the past year and the changes that have come our way. The year 2021 is no different, and we have all seen a few changes.

Every newspaper person is particularly thankful for one group of people in our world — our digital, epaper and print readers and subscribers. For without them, the reason for our existence would not be there. Our readers place a high value on quality local journalism, which we strive to provide each and every day.

And your financial subscription support is the foundation of our business. For that, we say thank you. And we are grateful for our readers who invest their hard-earned money to support our local journalism and local business advertisers.

Your support is helping us adapt to meet the demands of our changing business in an evolving world.

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Yes, we now produce a print edition only on Wednesdays and Saturdays due to the shifting economics of our industry's business model. We print our Wednesday and Saturday print editions at 7 p.m. the evening before at our company's new printing plant in Sioux Falls and truck it each night to Willmar to be delivered by the U.S. Postal Service on Wednesdays and Saturdays..

The pandemic changed the business model for our advertisers as well as newspapers. But we are adjusting and continue to make improvements.

On late Tuesday and Friday nights, our sports desk now publishes multiple Sports Extra pages in our epaper, in which we continue the Tribune's long tradition of covering local prep sports games and athletes.

And we now publish an expanded e-paper — with local, national and world news and features — every day of the week. You can view our daily epaper at epaper.wctrib.com or download our e-paper app on Apple or Google stores. The epaper also gives readers access to our newspaper archive with a subscription.

And we publish wctrib.com and a network of news websites across the upper Midwest — to which readers can access with their subscription.

In addition, our website — wctrib.com — has multiple microsites, including NewsMD , a health section; Northland Outdoors , covering outdoors across the Midwest; The Vault , a fresh look at the cold cases, crime and mysteries of our communities; and The Rink Live , a hockey site covering youth, prep and college hockey in the Midwest.

We also publish audio content on our podcast channel West Central Tribune Minute — www.wctrib.com/podcasts/West-Central-Tribune-Minute . You can see all our company's 27 separate podcasts at: wctrib.com/podcasts or find them on Apple, Google or other platforms.

In other words, we are providing great content in many ways: print, e-paper, website, podcasts and more.

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And we continue to make changes and improvements in our products. This week our company's news network launched a new design on three of our newspaper's websites. We plan to upgrade wctrib.com in mid-January, with a new design and upgraded weather content.

This year our company also created a new member services team to help our readers subscribe, answer their questions and make their digital experience more enjoyable. You can contact them at 320-235-1154 or memberservices@wctrib.com .

There are many benefits to a West Central Tribune subscription:

  • Access to West Central Tribune content — print, epaper, website and podcast..
  • Access to our entire network of news sites — from Bemidji to Rochester and from Duluth to Worthington
  • Access to all of our e-papers and archives
  • Access to news, weather and e-paper apps
  • Access to a variety of personalized e-newsletters and breaking news alerts delivered to your email address
  • Exclusive, subscriber-only content
  • No in-article surveys.

A subscription to the West Central Tribune and our Midwest network of news sites is really an investment in you and your family. You and your family deserve to be informed about your community, our state and the upper Midwest.
West Central Tribune subscriptions allow us to continue reporting on the stories of our communities. Again, we are grateful for your part in helping continue doing local journalism that matters.

Please consider joining us with a digital or print subscription to the West Central Tribune — see wctrib.com/subscribe . In turn, we will provide you with unlimited access to our news content and all the content across our news network of the Forum Communications Co .

And again, thank you for your readership and support.

Kelly Boldan has been editor of the West Central Tribune and wctrib.com since October 2001.

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Kelly Boldan, editor, West Central Tribune, Willmar, Minnesota (Tribune photo / Erica Dischino)

Related Topics: WILLMAR
Kelly Boldan has been editor of West Central Tribune and Wctrib.com in Willmar, Minnesota, since October 2001. He joined Forum Communications Co. in November 1998 as editor of the Bemidji (Minn.) Pioneer.
Boldan can be reached via email: editor@wctrib.com or telephone: 320-214-4331.
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